PulsePlus ROI Calculator
Version: 1.0 | Last Updated: Nov 2025
How to Use This Calculator
- Input customer data in Section 1: Inputs
- Review calculated metrics in Section 2: Current State Costs
- See projected improvements in Section 3: With PulsePlus
- Review final ROI summary in Section 4: ROI Analysis
SECTION 1: INPUTS
Company Information
- Company Name:
[ENTER] - Industry:
[ENTER] - Number of Employees:
[ENTER] - Average Employee Salary:
$[ENTER]
Current State Metrics
- Employee Engagement Score:
[ENTER]%(out of 100) - Annual Voluntary Turnover Rate:
[ENTER]% - Training Completion Rate:
[ENTER]% - Average New Hire Ramp Time:
[ENTER]months
Use Case Specific (select one or multiple)
For Recruiting:
- Number of Recruiters:
[ENTER] - Current Quota Attainment Rate:
[ENTER]% - Average Hires per Recruiter/Month:
[ENTER] - Average Cost per Hire:
$[ENTER]
For IT Service Desk:
- Number of Support Agents:
[ENTER] - Current CSAT Score:
[ENTER]% - Current First-Call Resolution Rate:
[ENTER]% - Average Ticket Resolution Time:
[ENTER]hours
For Sales:
- Number of Sales Reps:
[ENTER] - Current Quota Attainment:
[ENTER]% - Average Deal Size:
$[ENTER] - Sales Cycle Length:
[ENTER]days
For OCM/Change Management:
- Employees Impacted by Change:
[ENTER] - Change Initiative Budget:
$[ENTER] - Current Adoption Rate (if known):
[ENTER]% - Target Adoption Timeline:
[ENTER]months
SECTION 2: CURRENT STATE COSTS
Turnover Cost Calculation
Formula:Turnover Cost = (# Employees × Turnover Rate × Avg Salary × Replacement Cost Multiplier)
Replacement Cost Multiplier: 1.5x salary (industry standard)
Calculation:
- Employees affected:
[# EMPLOYEES] - Turnover rate:
[TURNOVER %] - Employees leaving annually:
[# EMPLOYEES × TURNOVER %] = [RESULT] - Average salary:
$[AVG SALARY] - Replacement cost per employee:
$[AVG SALARY × 1.5] = $[RESULT] - Annual Turnover Cost:
[EMPLOYEES LEAVING × REPLACEMENT COST] = $[TOTAL]
Productivity Loss Calculation
Formula:Productivity Loss = (# Disengaged Employees × Avg Salary × Productivity Loss %)
Assumptions:
- Disengaged employees: Based on engagement score below 70%
- Productivity loss: 20% for disengaged employees (industry research)
Calculation:
- Engagement score:
[SCORE]% - Estimated disengaged employees:
[# EMPLOYEES × (100 - SCORE)/100] = [RESULT] - Productivity loss per disengaged employee:
$[AVG SALARY × 0.20] = $[RESULT] - Annual Productivity Loss:
[DISENGAGED EMPLOYEES × PRODUCTIVITY LOSS] = $[TOTAL]
Training Inefficiency Cost
Formula:Training Cost = (# Employees × Training Hours × Hourly Rate) / Completion Rate
Assumptions:
- Average training hours per employee per year: 40 hours
- Hourly rate:
$[AVG SALARY / 2080](annual salary ÷ work hours)
Calculation:
- Training hours per employee: 40 hours
- Hourly rate:
$[HOURLY RATE] - Cost per employee if 100% completion:
40 × $[HOURLY RATE] = $[RESULT] - Current completion rate:
[COMPLETION %]% - Actual cost (accounting for incomplete training):
$[COST] / [COMPLETION %] = $[RESULT] - Wasted training cost (incomplete):
$[TOTAL SPENT] - $[EFFECTIVE VALUE] = $[WASTE] - Annual Training Waste:
$[WASTE × # EMPLOYEES] = $[TOTAL]
Long Ramp Time Cost (New Hires)
Formula:Ramp Cost = (New Hires per Year × Avg Salary × Ramp Time in Months / 12 × Productivity Loss %)
Assumptions:
- New hires per year:
[# EMPLOYEES × TURNOVER RATE] - Ramp time:
[MONTHS]months - Productivity during ramp: 50% (average)
Calculation:
- New hires annually:
[RESULT] - Months to full productivity:
[MONTHS] - Lost productivity per new hire:
$[AVG SALARY × MONTHS/12 × 0.5] = $[RESULT] - Annual Ramp Cost:
[NEW HIRES × LOST PRODUCTIVITY] = $[TOTAL]
TOTAL CURRENT STATE COST
| Cost Category | Annual Cost |
|---|---|
| Turnover | $[AMOUNT] |
| Productivity Loss | $[AMOUNT] |
| Training Waste | $[AMOUNT] |
| Ramp Time Cost | $[AMOUNT] |
| TOTAL | $[TOTAL] |
SECTION 3: WITH PULSEPLUS (Projected Improvements)
Research-Backed Improvement Metrics
Based on Microsoft, IBM, and Deloitte research on gamification:
Engagement & Retention:
- Engagement improvement: +40 points (typical increase)
- Turnover reduction: 30-40% (we'll use conservative 30%)
Productivity:
- Productivity gain: 90% (Microsoft research)
- Applied conservatively: 20% improvement on engaged employees
Training:
- Completion rate improvement: 226% (IBM research)
- Applied: Increase from
[CURRENT %]to 85%
Ramp Time:
- Ramp time reduction: 40% faster (gamification research)
- New ramp time:
[CURRENT MONTHS × 0.6]months
Projected Cost Reductions
Turnover Cost Reduction
New Turnover Rate: [CURRENT RATE × 0.7]% (30% reduction)
Calculation:
- New employees leaving:
[# EMPLOYEES × NEW RATE] = [RESULT] - New annual turnover cost:
$[RESULT] - Savings:
$[OLD COST - NEW COST] = $[SAVINGS]
Productivity Gain Value
New Engagement Score: [CURRENT SCORE + 40]% (or 95%, whichever is lower)
Calculation:
- Previously disengaged employees now engaged:
[IMPROVEMENT] - Productivity gain per employee:
$[AVG SALARY × 0.20] = $[RESULT] - Value Created:
[ENGAGED EMPLOYEES × PRODUCTIVITY GAIN] = $[TOTAL]
Training Efficiency Gain
New Completion Rate: 85% (conservative, IBM shows 226% improvement)
Calculation:
- Old waste:
$[AMOUNT] - New waste:
$[MUCH LOWER] - Savings:
$[DIFFERENCE]
Ramp Time Reduction Value
New Ramp Time: [OLD TIME × 0.6] months (40% faster)
Calculation:
- Old ramp cost:
$[AMOUNT] - New ramp cost:
$[AMOUNT × 0.6] - Savings:
$[DIFFERENCE]
TOTAL PROJECTED VALUE WITH PULSEPLUS
| Benefit Category | Annual Value |
|---|---|
| Turnover Reduction | $[SAVINGS] |
| Productivity Gains | $[VALUE] |
| Training Efficiency | $[SAVINGS] |
| Faster Ramp Time | $[SAVINGS] |
| TOTAL ANNUAL BENEFIT | $[TOTAL] |
SECTION 4: ROI ANALYSIS
PulsePlus Investment
Pricing:
- Users:
[# EMPLOYEES] - Plan:
$[PRICE PER USER]/user/month - Annual subscription:
$[# EMPLOYEES × PRICE × 12] = $[TOTAL] - Implementation (one-time):
$[AMOUNT]
Year 1 Total Investment: $[SUBSCRIPTION + IMPLEMENTATION]Year 2+ Investment: $[SUBSCRIPTION ONLY]
ROI Calculation
Year 1:
- Total benefit:
$[TOTAL BENEFIT] - Total investment:
$[TOTAL INVESTMENT] - Net benefit:
$[BENEFIT - INVESTMENT] - ROI:
[(BENEFIT - INVESTMENT) / INVESTMENT × 100]% = [RESULT]% - Payback period:
[INVESTMENT / (BENEFIT/12)] = [X] months
Year 2:
- Total benefit:
$[TOTAL BENEFIT](same or improved) - Total investment:
$[SUBSCRIPTION ONLY] - Net benefit:
$[BENEFIT - INVESTMENT] - ROI:
[CALCULATION]% = [RESULT]%
Year 3:
- Total benefit:
$[TOTAL BENEFIT] - Total investment:
$[SUBSCRIPTION ONLY] - Net benefit:
$[BENEFIT - INVESTMENT] - ROI:
[CALCULATION]% = [RESULT]%
3-Year Summary
| Year | Investment | Benefit | Net Value | ROI |
|---|---|---|---|---|
| Year 1 | $[AMT] | $[AMT] | $[AMT] | [X]% |
| Year 2 | $[AMT] | $[AMT] | $[AMT] | [X]% |
| Year 3 | $[AMT] | $[AMT] | $[AMT] | [X]% |
| Total | $[AMT] | $[AMT] | $[AMT] | [X]% |
SECTION 5: INDUSTRY-SPECIFIC ROI EXAMPLES
Example 1: Recruiting Team
Inputs:
- 50 recruiters
- 58% current quota attainment
- 500 hires/year target
- $70k average cost per hire
Current State:
- Hires achieved: 290 (58% of 500)
- Hires missed: 210
- Value of unfilled positions: $14.7M
With PulsePlus:
- New quota attainment: 78% (+20%)
- Hires achieved: 390
- Hires missed: 110
- Value of unfilled positions: $7.7M
- Value gained: $7M annually
ROI: 15x on $500k investment
Example 2: IT Service Desk
Inputs:
- 100 support agents
- 40% annual turnover
- $50k average salary
- 75% CSAT score
Current State:
- Turnover cost: $3M annually
- Low CSAT impacts brand value
With PulsePlus:
- New turnover: 25% (-15 points)
- Turnover cost: $1.9M
- Savings: $1.1M annually
- CSAT improvement: +13 points → better brand value
ROI: 7x on $150k investment
Example 3: Sales Team
Inputs:
- 40 sales reps
- 60% quota attainment
- $500k quota per rep
Current State:
- Revenue: $12M (60% of $20M potential)
- $8M quota missed
With PulsePlus:
- New quota attainment: 78%
- Revenue: $15.6M
- Additional revenue: $3.6M
ROI: 18x on $200k investment
SECTION 6: CONSERVATIVE vs. AGGRESSIVE SCENARIOS
Conservative Scenario (Use for Risk-Averse Customers)
Improvements:
- Turnover reduction: 20% (vs. 30-40%)
- Engagement improvement: +20 points (vs. +40)
- Training completion: +50% (vs. 226%)
- Ramp time: 25% faster (vs. 40%)
Resulting ROI: Typically 3-5x in Year 1
Aggressive Scenario (Use for Early Adopters)
Improvements:
- Turnover reduction: 40%
- Engagement improvement: +40 points
- Training completion: 226% (IBM research)
- Ramp time: 40% faster
Resulting ROI: Typically 8-12x in Year 1
How to Present ROI
For CFOs
- Focus on: Hard dollar savings (turnover, training waste)
- Show: 3-year net present value
- Include: Payback period (typically 6-12 months)
- Emphasize: Conservative estimates used
For CHROs
- Focus on: Engagement improvements, retention, culture
- Show: Before/after metrics
- Include: Employee satisfaction impact
- Emphasize: Research-backed effectiveness
For Operations Leaders
- Focus on: Productivity gains, efficiency improvements
- Show: Time savings, output increases
- Include: Process improvement metrics
- Emphasize: Measurable business outcomes
Notes & Assumptions
Sources:
- Microsoft research: 90% productivity gains with gamification
- IBM research: 226% training completion, 694% exam pass rates
- Deloitte research: 47% user return rate improvement
- Industry research: 89% workplace happiness increase
Assumptions:
- Replacement cost = 1.5x annual salary (Society for Human Resource Management)
- Disengaged productivity loss = 20% (Gallup research)
- Training hours = 40 per employee per year (industry average)
- Ramp time productivity = 50% during learning period
Customization: Adjust these assumptions based on customer's actual data when available.
Document Owner: Sales Operations Review Cadence: Quarterly (update with new research data)